Six drift mechanisms are quietly steering your go-to-market motion off course right under your nose.
The 2026 GTM Drift Outlook Report reveals a pattern: nearly every GTM strategy has the same six silent saboteurs.
But here's the kicker—one mechanism almost always strikes first, and teams rarely see it coming.
It's like spotting a leak after the boat is halfway sunk.
Want to know the GTM drift mechanism even seasoned leaders miss? Go here to download the full report: https://www.jovi.ventures/resources
Curious which mechanism is tripping up your competition? Let's talk.